Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
27,121 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

VL

May 9, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

Filter by:

5126 - 5150 of 6,248 Reviews for Foundations of Digital Marketing and E-commerce

By Trevar M

•

Dec 29, 2023

THANK

By Akash K D

•

Dec 26, 2023

Great

By Satinder P S K

•

Dec 3, 2023

Great

By Михайло Ч

•

Nov 26, 2023

super

By Avanish S

•

Nov 17, 2023

great

By Christina W

•

Nov 13, 2023

great

By Farhan M

•

Oct 27, 2023

Great

By Nkosazana S

•

Oct 1, 2023

great

By ABHISHEK T

•

Sep 28, 2023

GREAT

By Ajani A S

•

Sep 14, 2023

Great

By Shoaib A

•

Aug 12, 2023

grate

By Pronobi P

•

Jul 25, 2023

great

By Mikhail V

•

Jul 23, 2023

great

By Aiga B

•

Jul 19, 2023

Great

By Julio V

•

Jul 12, 2023

Great

By Mohammad B

•

Jun 26, 2023

Great

By Abdullah A

•

Jun 14, 2023

GREAT

By OSAMA S S A

•

Jun 13, 2023

great

By Salman A K

•

Jun 2, 2023

kamal

By Pius E

•

May 26, 2023

Great

By Gideon T S

•

Apr 15, 2023

Great

By Dhruv H

•

Feb 26, 2023

vgood

By SURYA M

•

Jan 27, 2023

super

By Akanimo D U

•

Jan 1, 2023

great

By Kingsley J A

•

Dec 29, 2022

great