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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,013 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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3051 - 3075 of 5,353 Reviews for Marketing in a Digital World

By Omakar B P

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Aug 1, 2020

online content is well organized.

By Lailatul A

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Jul 29, 2020

it is a great experience, Thanks!

By Saurabh M

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Jul 21, 2020

the best digital course ever!!!!!

By NEERAJ K

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Jul 9, 2020

It's was good and understandable.

By Santiago Y

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Jul 8, 2020

Buen curso, muy buenos Case Study

By Ashfaak A

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Jun 29, 2020

Such a great learning experience.

By Duygu P

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May 31, 2020

Perfect lecturer! Perfect course!

By Pratheep R

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May 26, 2020

The Professor was really awesome.

By Rhea S

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May 16, 2020

Wonderful course, really helpful.

By Florence K

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May 5, 2020

I gained lot of knowledge. Thanks

By Tarang D

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May 5, 2020

wonderful course, Thank you Prof!

By NAZNIN S

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May 3, 2020

Good class with best case studies

By Sachet I S

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May 2, 2020

Good experience with this courses

By Saurabh P

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Apr 13, 2020

Great Course and great learnings.

By Abkhna9724@Gmail.Com

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Apr 5, 2020

well written and nicely explained

By Shubham D

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Feb 10, 2019

AWESOME COURSE... I ENJOYED A LOT

By Avantika M

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Jun 6, 2018

great start to digital marketing!

By Rakesh K

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Mar 28, 2017

great and very informative course

By Georgios

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Sep 12, 2016

Amazing course, great experience!

By Lubomir F

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Aug 21, 2015

Great course, excellent lecturing

By Babatunde O (

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Aug 18, 2021

very good and easy to understand

By SHUBHAM V

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Aug 10, 2021

Its awsome learning this course.

By Juan M

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May 4, 2021

Definitely it was so worthwhile.

By Ritu M

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Apr 28, 2021

The course was really insightful

By Jelena M

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Mar 6, 2021

I learned so much! Great course!