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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,010 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 9, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

PP

Aug 29, 2017

I would definitely recommend this course. It's gives detailed insight how the 4 Ps of marketing mix are increasingly becoming digital & how the balance of power is shifting from firms to consumers

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5026 - 5050 of 5,352 Reviews for Marketing in a Digital World

By Felix R G

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Apr 1, 2018

muy interesante :D

By Omar M

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Apr 21, 2017

I like the course.

By Yashwant m

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Jul 23, 2021

NiceNice course

By Hyorim K

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Aug 23, 2020

nice and bit easy

By ASHUTOSH S

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Jul 3, 2020

BETTER EXPERIENCE

By AASHRAY S

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May 12, 2018

Very nice course!

By shruti s

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Oct 5, 2020

It was great. 👍

By Pooja k

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Aug 10, 2020

very good course

By AMIRUL H T

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Jul 1, 2020

excellent course

By XIAO H

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Jun 27, 2020

wonderful course

By Rocky S

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Jun 19, 2020

Very informative

By Shubham P

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May 29, 2020

Vey good course.

By TARUN G

•

May 5, 2020

Excellent course

By Kushagra S

•

Jan 15, 2020

Excellent course

By Telmo A

•

Jan 30, 2017

VERY GOOD COURSE

By Edgar S

•

Mar 3, 2021

Good strategies

By Monika.R

•

Aug 27, 2020

Great learning!

By Michele C

•

Oct 2, 2018

Good knowledge!

By Anmol C

•

Jul 9, 2021

Very learnful

By Leonard W

•

Jan 7, 2021

Well explained

By Anand B

•

Oct 1, 2020

Awesome course

By Aman S K

•

Jul 3, 2020

Well explained

By ANURAG M

•

Dec 7, 2019

Awesome course

By Yosselyn P M C

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May 6, 2024

todo perfecto

By Nahian R

•

Jun 19, 2021

so so helpful