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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,013 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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4251 - 4275 of 5,353 Reviews for Marketing in a Digital World

By May Y C

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Jun 1, 2022

Good

By Harish k

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Mar 25, 2022

good

By Vutukuru R

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Mar 18, 2022

good

By PHAM T M L

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Feb 8, 2022

very

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Jan 14, 2022

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By HOANG T T

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Nov 14, 2021

very

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Nov 14, 2021

very

By AYLALE G

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Oct 26, 2021

good

By Vignesh A

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By SOUVIK C

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Jun 30, 2021

good

By Rutuja D

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May 31, 2021

Good

By Shreya S

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May 21, 2021

Best

By Nandani Y

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May 15, 2021

good

By Meghna G

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May 7, 2021

good

By angelica a

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Apr 21, 2021

good

By Yvonne S

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Apr 14, 2021

100%

By Delvan G

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Apr 11, 2021

best

By Maleyka A

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Mar 24, 2021

Good

By toanndds140080

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Mar 13, 2021

good