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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,013 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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3801 - 3825 of 5,353 Reviews for Marketing in a Digital World

By Juan L Q M

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Mar 6, 2018

Nice content!

By Sylvain R

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Nov 15, 2017

Great course!

By Jorge S

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Oct 29, 2017

great content

By Damilare A

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Sep 23, 2017

Great Course!

By Nikita K

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Sep 9, 2017

Great course!

By Tiago J S

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Jul 27, 2017

Great course!

By Sadek k

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Dec 24, 2016

Great Content

By Sutanu K

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Sep 27, 2016

good learning

By Apurva P

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Sep 16, 2016

Superb Course

By Maria I S P

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Aug 15, 2016

I love it!!!!

By Laura O

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Jun 12, 2016

Very helpful!

By Marcos D B

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Apr 28, 2016

Great course!

By James T

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Apr 23, 2016

Great course!

By Puneet J

•

Feb 28, 2016

Its Excellent

By Andy S

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Feb 13, 2016

Great Course!

By Ani E

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Aug 19, 2015

Great course!

By Gautam S

•

Mar 24, 2025

Good courese

By Anjhuly T P

•

Oct 4, 2024

espectacular

By Mariana B

•

Aug 13, 2023

Great course

By Lucas L

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Mar 6, 2023

great course

By Shyamapad N

•

May 3, 2022

Good course.

By Adrian A

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Sep 24, 2021

Wow Amazing!

By Ahmad N A

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Sep 20, 2021

great course

By Mahmoud A

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Sep 20, 2021

Great course

By Radhika R

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Sep 2, 2021

very helpful