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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,013 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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3851 - 3875 of 5,353 Reviews for Marketing in a Digital World

By Anushya A

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Aug 7, 2020

Most helpful

By Manal M H N

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Aug 4, 2020

Great course

By Lucero S H S

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Jul 18, 2020

great course

By Ivan S P F

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Jul 18, 2020

Great Course

By Gollahemalatha

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Jul 10, 2020

Very usefull

By Sakshi D

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Jun 4, 2020

Good course.

By MICHAEL T

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May 16, 2020

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By SURABHI C

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May 5, 2020

Great course

By Ravi R

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Apr 26, 2020

Very helpful

By Deleted A

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Apr 24, 2020

Great job!!!

By Rebeca H

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Apr 21, 2020

Great class!

By Ananda S

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Apr 14, 2020

Great course

By Ankita M

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Apr 5, 2020

Excellent!!!

By Viswanath R

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Apr 4, 2020

Nice Course!

By Adil K G

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Apr 4, 2020

Great course

By Dhruv B

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Mar 31, 2020

very helpful

By Jonas R

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Mar 6, 2020

great course

By AMAAN A

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Aug 20, 2019

great course

By Elkacimi O

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Apr 9, 2019

Great Course

By Ekanki J

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Mar 28, 2019

very useful!

By TERCIA P L

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Mar 27, 2019

MARAVILHOSOS

By Kristen B

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Feb 11, 2019

Great class.

By siddhant s

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Dec 7, 2018

Great Course

By sarunya w

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Jun 6, 2018

Great Course

By Subrat G

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May 9, 2018

Great course